From Concept to Buyer

We turn your product vision into a retailer ready strategy that secures purchase orders and drives sales.

Dina brings 12+ years of retail category management experience, overseeing $6.2B in annual sales across multiple categories.

Her expertise includes vendor negotiations, product launches, promotional strategy, and building retailer-ready programs that drive measurable growth.

Founder of The Retail Launch Co., Dina leverages her insider knowledge and industry relationships to help brands launch successfully, grow strategically, and win at retail.